Target Marketing. Shotgun Marketing. Tent-Pole Marketing. Every high quality business development strategy includes a well-developed marketing strategy. In today’s market, sales and marketing must work hand in hand if they expect to generate relevant, continuous …
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Although marketing is creative by design, there is no guarantee those creative juices won’t run dry from time to time. For many top notch marketing teams, the transition from traditional to digital marketing staved-off the …
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Your personal “look” sends a distinct message about who you are- your values and what makes you unique. The same is true about your company’s “look.” No one wants to be told their style is …
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